We were delighted as ever, to work with our friends at SCQuARE recently, to produce an animation to promote their newly updated online planning tool – iSCQuARE.
The creative treatment for this animation was 2D characters, as we wanted to focus on the end user – and his boss.
The SCQuARE methodology helps you to write a plan – but it’s not simply filling out a template, it’s a way more involved – it guides your thinking.
To get the message clear, the creative treatment, script and character design went through a whole bunch of iterations.
And make sure to check out iscquare.com if you’re looking to make a plan.
