KPMG - Disruptive Forces in Insurance
To position themselves as trusted experts in the insurance industry, KPMG wanted to promote their thought leadership. This called for communications content that would both educate and engage their audience.
Our planning product SCQuARE has always been difficult to describe.Ross LovelockChairman, SCQuARE International
Picturesmith have managed to create the most brilliant creative but articulate animations that describe what we do better than any form of words. They have envious levels of creativity but matched with high levels of practical business knowledge, they are a great asset to have on your side.
Picturesmith have worked with us strategically over the last 3 years helping us transform the way we go to market. Their deep expertise and insight on how to effectively and simply deliver complex messages is outstanding.Matthew SmithGlobal Insurance Partner, KPMG
Applause. Applause. Applause. I couldn’t have asked for a better result or a better process. My client feels the same way and they are buzzing with big smiles about the final product. Picturesmith brings a certain smart and true aesthetic in the creative work they do while adding special progressive touches.Paul LongPaul Long Productions, LLC
Frequently asked questions
How much does an animation cost?
Each project is unique and we tailor our approach to fit your budget, giving you options for what’s possible on your budget.
Said another way: how much does a car cost? It depends, what kind of car do you want?
How long should our animation be?
There’s magic number when it comes to duration, unless you’re buying media which will have a specific duration, such as a 30″ TV ad.
In general, for marketing content, less is more. If you overload your audience with details, the likelihood they’re remember the content goes down, so does the chance they’ll get to your all important call to action. So best to keep it short.
What's the process?
We work closely with you during pre-production so there are no surprises, and will have regular check ins to ensure the process is collaborative.
Where do I start?
Whether you already have a brief or need some help with the creative, we are happy to work with you every step of the way – from scriptwriting, to model making, production and post.